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Stop Paying the Connectivity Tax 🛑

The AdTech and MarTech industries are in an all-out race toward AI. But here is the problem: AI is only...

MadConnect Expands Its Intelligent Connectivity Layer to Power Agentic Marketing at Enterprise Scale

Platform-neutral Infrastructure Delivers Instant Connectivity, Enabling AI-enabled Campaigns and Workflows at Scale March 10, 2026 – MadConnect today announced MadConnect’s...

Agentic Advertising Architecture

How APIs, MCPs, and AdCP fit together and how MadConnect is serving as the foundational layer By Bob Walczak, MadConnect...

A Chat with Retail Media Breakfast Club at IAB Connected Commerce

To many parts of the advertising landscape, there’s the singular gravitational pull of retail media at the center....

WTF is Model-Context Protocol?

To many parts of the advertising landscape, there’s the singular gravitational pull of retail media at the center....

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Stop Paying the Connectivity Tax 🛑

The AdTech and MarTech industries are in an all-out race toward AI....

MadConnect Expands Its Intelligent Connectivity Layer to Power Agentic Marketing at Enterprise Scale

Platform-neutral Infrastructure Delivers Instant Connectivity, Enabling AI-enabled Campaigns and Workflows at Scale...

Agentic Advertising Architecture

How APIs, MCPs, and AdCP fit together and how MadConnect is serving...

A Chat with Retail Media Breakfast Club at IAB Connected Commerce

To many parts of the advertising landscape, there’s the singular gravitational pull...

WTF is Model-Context Protocol?

To many parts of the advertising landscape, there’s the singular gravitational pull...

Video: MadConnect for Agentic Marketing & Advertising

Video: MadConnect for Agentic Marketing & Advertising We recently announced MadConnect for...